CRM Solutions

Equity Mining (DealActivator)

It’s now easier than ever to target unsold customer and drive additional revenue!

Start your day with a daily source of customers who are in an ideal equity position.

New Conquest Customer feature lets you capture customer-specific details on people who did not buy at your dealership, but are utilizing the service lane.
Customizable Dashboard
Improved User Interface

Dominion's current customers will benefit from this streamlined process that allows fewer clicks and more visually appealing, user-centric reporting. DealActivator 3.0 delivers competitive advantage to retailers by harvesting current customers, creating new sales initiatives and delivering the best possible prospects. Drive more revenue and raise ROI with DealActivator3.0

Consumer purchasing habits have changed. Production is down. Auction prices are up. Dealers are finding that they have to think outside of the box in order to get the next sale. With Dominion's DealActivator™, equity mining has never been easier or more lucrative. Boost sluggish sales. Improve customer retention. Increase gross per unit.

DealActivator delivers an entirely new stream of business opportunity to your dealership – opportunity from highly-qualified, equity customers simply waiting to close. Turn your current customers into loyal, repeat customers when you get them in a newer vehicle for less money. Adapting and catering to the changes in consumer behavior gives your dealership a leading competitive edge.

New! Equity Mining Dashboard

Sell more vehicles this month by:

Determining the current value for each vehicle by model, mileage, and market info, among other factors
Calculating payoff while considering refundable items (ie. credit life, disability, GAP, roadside assistance)
Identifying a specific term based on buyer preferences and a specific rate based on buyer history
Factoring in all current manufacturer rebates and incentives
Running the buyer’s vehicle preferences and present vehicle against current inventory
Clearly reporting all opportunities that fit within the dealer’s acceptable profit structure