Marketing Solutions

Reputation Management

Your name, your brand, your reputation mean everything -- and they are everywhere online! But with the help of the industry's most innovative online reputation management solution, Prime Response, and your dealership's personal Reputation Specialist, your dealership is in great hands.

Where dealership staff simply don't have the time or expertise to fully manage online reputation, Dominion's Reputation Specialists help monitor, understand, respond to, and even influence what is being said. This impacts endless numbers of future sales.

Our Reputation Specialists have a unique understanding of today’s automotive consumer. They know that 90% of consumer traffic obtains information from review based websites. They understand the importance of properly managing your online reputation. Dominion offers a comprehensive approach to tracking, influencing and engaging customers. Through the use of a hosted software application and experienced support staff, Prime focuses on two critical factors: Track and Influence.

Prime Track monitors data streams in social networks, RSS feeds, and indexed search results and delivers real-time updates, giving dealers access to critical information seen by prospective customers.

Prime Influence blends customer surveys with timely customer communication enabling us to direct where and how often these survey results are used to populate various rating sites Serving as a triage function, Influence not only drives reviews on up to 20 sites, but helps to quickly identify unhappy customers before they post negative reviews.

Our dealer’s receive intelligent brand management with complete peace of mind.