90% of car buyers are starting their purchasing process via the Internet. Internet business has become a major focus for most auto dealerships, including your competition. Maximizing the visibility of your product online and increasing your Internet close ratio have never been more important. Lead response and lead conversion are top priorities. Managing hundreds of leads at a time from numerous lead providers can prove difficult. And generating timely follow-up with the right content is an ever-present marketing challenge.

So as the times change, the dealership must evolve. With Dominion, auto dealers can take advantage of strong online marketing with powerful websites and effective search and social strategies. They rest confidently that their brand is protected and promoted with powerful online reputation management (ORM). When online customers meet inventory and leads are generated, easy-to-use Internet Lead Management (ILM) ensures those leads are distributed, managed, and moved quickly toward closure.

The demands of our customers and our manufacturers seem to grow daily. The good news is, with Dominion Dealer Solutions, you have everything you need to:

• Efficiently handle large volumes of leads using stage-based processes
• Reach compliance with manufacturer lead standards and response times
• Protect and promote your brand and reputation online
• Connect with buyers through effective social media and SEO/SEM strategies
• Display inventory across extensive network of vehicle websites
• Use market analytics to improve search results on third party sites
• Quickly and easy produce professional email, website, and SMS campaigns
• Increase lead-to-appointment ratios using automated, 90-day follow-up
• Enjoy total visibility into showroom, call center, and service activity

"Using [Dominion], we ranked #1 in our district for sales to OEM originating leads, outperforming our competitors by nearly two to one."
Market Share Manager, Nissan of North Olmsted

"In just over six months, we have increased our Internet close average from 8% to 14%. And this month’s results are looking even stronger."
Business Development Manager, Sarat Ford

" ... it has worked so significantly well, we’re replacing other vendors because of what it can do for us. And that will save thousands of dollars on a monthly basis."
Internet/eCommerce Director, Germain Motor Company"