Armed with access to more information than any consumer in history, the average car shopper is different even than those from five years ago. They want to be in control of their buying experience. They want to know all their options, and they want to be presented with all the facts up front. Auto dealers are left feeling the squeeze on their front end. Many have embraced the strategy of increasing turn.

But turning cars doesn’t have to mean burning profits -- if you can put the right deal in front of the right customer on the right vehicle. And that's exactly what Dominion delivers to the auto dealer who is aiming to get more from each deal. It might be building high gross deals for equity customers already in your dealership database. Or using smart desking to create a professional presentation of financial options that maximizes gross. Or gaining insight through inventory analytics on which models are driving the highest gross per vehicle.

Dominion Dealer Solutions has a number of products and services that can enable your dealership to:

• Identify in-equity customers with highest gross potential
• Engage in-equity customers with effective multi-channel marketing
• Increase visibility to trend and stock the highest grossing vehicles
• Provide multiple financial offers in proven desking process
• Incorporate numerous finance and lease scenarios to empower choice close
• Effortlessly generate professional proposals to shorten close

"The solution has worked so significantly well, we’re replacing other vendors because of what it can do for us. And that will save thousands of dollars on a monthly basis." Internet/eCommerce Director, Germain Motor Company

"They took the natural processes we know to sell cars and put it into a system on our terms. They understand dealers. I’ve been impressed." Former NADA Chairman and Owner, Colonial Auto Center

"The system really works! Our main question now is, "Why didn't we do this sooner?"President, Benson Lincoln Mercury"