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Become the Ray Kroc of your dealership – Reporting

In Part 1 of the three part blog series, “Become the Ray Kroc of Your Dealership,” we explained how automotive dealers can easily increase revenue with process-oriented Multi-Point Inspections. In Part 2, we will cover reporting, the second area of a car dealership that requires a strict... READ MORE >
Dealer Management System (DMS),
dms,

Part 3: Top 3 Must Do’s to Close 2017 with a Bang

In parts one and two of the three part series, “Top 3 Things To Do to Close 2017 with a Bang,” we covered the importance of dealership email marketing and using used car inventory to bring customers to your showroom. In part three, we shift our focus to what current and potential customers are... READ MORE >
Digital, Managed Marketing, Reputation Management,
digital marketing, Managed Marketing,

Changing Dynamics of Today’s Used Car Market

Despite early estimates, used-car sales have actually climbed 1.2% so far this year. This includes the best second quarter ever for the used-car market. For the first time, more than 10 million used cars were sold in Q2, according to a recent report from Edmunds. That’s a 1.7% year-over-year... READ MORE >
Inventory Management, Uncategorized,
inventory, Used Cars,

Website Design Spotlight – Morgantown Mitsubishi

This month’s website design spotlight is Morgantown Mitsubishi, located in Morgantown, WV. They have been serving the Morgantown community for many years and strive to make sure that each of their customers receives the quality service that they have built our name on. At first glance, this auto... READ MORE >
Websites,
Digital, digital marketing, responsive website, websites,

Why posting to Facebook is more important than ever!

All the chatter today is about advertising on Facebook and it is some really exciting stuff. However, like we often do in the Automotive space, we become so enamored with the newest most exciting thing that we forget about foundational elements of our business. Automotive dealers should continue to... READ MORE >
Digital,
digital marketing, Managed Marketing,

Part 2: Top 3 Must Do’s to Close 2017 with a Bang

In part one of our blog series, the “Top 3 Things To Do to Close 2017 with a Bang”, we covered the importance of dealership email marketing via the DMS and targeting service customers at the perfect time to drive additional revenue. Today, we shift our focus from Fixed Ops to Pre-Owned... READ MORE >
Digital, Managed Marketing,
digital marketing, Managed Marketing,

Are You Buying Too Much CRM?

We sometimes think that the more features a CRM solution possesses the more effective it will be. However, this is not always the case, extra bells and whistles often require intense training and may minimize employee buy-in. Despite what a dealer may think, an over-complicated CRM system does not... READ MORE >
Customer Relationship Management (CRM),
CRM, Customer Relationship Management,

Dealer of the Month: Superior Kia

We are excited to recognize Superior Kia as our September 2017 Dealer of the Month! Superior Kia, part of the Superior Automotive Group is located in Cincinnati, Ohio. They strive to be “Simply Superior” for their customers. Employees work together to ensure they exceed customer expectations.... READ MORE >
Digital, Managed Marketing,
digital marketing, Managed Marketing,

Top 3 Must Do’s to Close 2017 with a Bang

It’s that time of the year again…ready or not. We are in the final quarter of the year which can only mean one thing- it’s time to get as much revenue on the books as possible. So far, 2017 has stood up to the predictions of a decrease in new vehicle sales, but there is... Read more... READ MORE >
Digital,
digital marketing, Managed Marketing,

Become the Ray Kroc of Your Dealership Multi-Point Inspections

When Ray Kroc discovered the McDonald brothers in the 1950’s, he was amazed by their modern and mechanized restaurant that oozed efficiency. They had turned the burger and milkshake business into a science, and were pumping out orders much faster than similar establishments at that time. Kroc... READ MORE >
Dealer Management System (DMS),
car dealer DMS, Dealer Management System, dms,

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