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Website Design Spotlight – Paretti Mazda

This month’s website design spotlight is Paretti Mazda! Paretti Mazda is Southern Louisiana’s premier Mazda dealership. The Paretti family has been a part of the greater New Orleans area since the 1930s and prides itself on being a big part of the local community. Their auto dealership’s... READ MORE >
Websites,
Managed Marketing, Responsive Websites,

Watch: Instantly Connect with Internet Leads

  The days of car shoppers searching for vehicles on the lot are over. Sure, they may eventually come to your new or used car dealership to test drive or purchase, but customers are doing all the car research they can online. Once an online shopper shows interest in a vehicle, chances are they... READ MORE >
Customer Relationship Management (CRM), Web Control,
CallDrip, CRM, Explainer Video, Lead Software, WebControl,

Reason #5: Pinpoint Shoppers with Programmatic Marketing

Consumers today are not only embracing online video, but mobile video. Demand for video impressions is going up, but the market is short on quality supply. To capitalize on these constantly connected, multi-device car buyers, programmatic media buying is gaining steam. The result? An influx of... READ MORE >
Inventory Management,
inventory management, Vehicle Pricing,

Google Dealer Playbook: A Strategy to Start From

In late August, Dominion Dealer Solutions had the privilege of discussing the then-unreleased Google Dealer Playbook with representatives from Google and Automotive News. Google has since released the playbook to the automotive industry at large, with largely positive reviews. We examined what... READ MORE >
Digital, Managed Marketing,
digital marketing, SEM Managed Marketing,

Pain Points You’re Experiencing with Your DMS

A Dealer Management System (DMS) is a vital part of running any automotive dealership. It maintains customer information while measuring, reporting and controlling all aspects of the store. The success of a car dealership largely depends on the reporting and audit trails offered by the system.... READ MORE >
Dealer Management System (DMS),
Dealer Management System, dms,

Reason #4: If You’re Alert, You’re Proactive

Over the past few weeks we’ve discussed three big reasons why auto dealers need to pay attention to their competitors’ pricing on a daily basis – sales trends, real-time pricing, and automated pricing. This week, our message is simple. If dealers are paying attention to the market, they... READ MORE >
Inventory Management,
inventory management, Vehicle Pricing,

Website Spotlight – Mazda of Roswell

This month’s Website Spotlight features Mazda of Roswell. Their dealership website was recently redesigned by our Dominion Website Team. Mazda of Roswell is located in Roswell, Georgia. Their website focuses on providing an intuitive shopping experience for online consumers looking to buy or... READ MORE >
Websites,
digital marketing, Managed Marketing,

Reason #3: Automated Pricing Phenomenon

Dealers today need every technological advantage they can get in order to successfully compete in the market. One solution that should be quickly included within a dealership’s arsenal is an automated pricing tool. A recent survey of car shoppers on GetAuto.com revealed that 94% of consumers were... READ MORE >
Uncategorized,
inventory management, Vehicle Pricing,

Dealer of the Month: Advantage Ford

We are excited to recognize Advantage Ford as our Dealer of the Month! Advantage Ford and Lincoln, in Fremont, Ohio, is a dealership “where friends send friends”. They are committed to building trust and developing long-term relationships by giving their customers the ultimate car shopping... READ MORE >
Digital, Managed Marketing,
digital marketing, Managed Marketing,

Success Story: Molye Chevrolet Enjoys Web Control’s Customizable Features

Before switching to Dominion Dealer Solutions, Molye Chevrolet was using a CRM that was not meeting their dealership’s needs. It became difficult to engage and follow up with customers, which to led to search for a new vendor. Customer Care Manager, Terri Biggs, was relieved when she found... READ MORE >
Customer Relationship Management (CRM), Customer Success Stories,
CRM, Success Story, Web Control,

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