Responsive Web Design Best Practices

responsive web design


We can agree that mobile device users deserve the same quality of browsing experience as PC/desktop users. Examining the rate at which the mobile web is growing, it is critical that your website is able to accept visitors who are surfing the web for digital information from a widely array of different devices and screen sizes. That it why responsive web design is important, with responsive design you need to make sure that you follow some crucial best practices if you want your responsive website to work well.

#1 Keep Responsive in Mind When Designing Your Site

When designing your site it is important that you understand that there are layouts which are ideal for responsive design. This means that there are designs that convert to assorted new sizes better than others. Use simple mechanisms for core elements such as navigation, menu options, and following the HTML guidelines and doctype. Also, avoid fancy JavaScript or Flash elements that will just complicate site adjustment.

#2 Pay Attention To Breakpoints

Resolutions can be defined in an assortment of breakpoints, but there are several major sizes that you need to focus on more than any others. These being:


These are the key breakpoints to focus on and especially the first three as well as the full desktop resolution, which is greater than 1024 px.

#3 Make Your Images Flexible

The benefits of a simple design are being able to make your images flexible to a certain degree. The most effective way to accomplish this is by using adaptive sizing and resizing their width. Sizing appropriately for mobile users is probably your best bet on a responsive design site if you want decent load speeds.

#4 Allow Compression of Site Elements and Content

Use GZIP, a program used for data compression, to compress your page resources for easier transmission across networks. Your content will be easier to browse and access from devices with varying or low bandwidth after lowering the number of bytes sent per page or element. By removing unnecessary white space and line breaks, this will reduce file sizes overall and keep things flowing more smoothly.

#5 Get Rid of Non-Essential Content

Keep in mind that some content and content elements are non-essential and does not work well with mobile devices. If you have these elements in your website or potential site layout, then get rid of them for any mobile setting. You can do this by adding a .not_mobile class to specific elements that you would like to see removed when your site is viewed in a mobile context or remove such elements permanently from all versions of your site.

Go Responsive

Both Bing and Google recognize that responsive design offers users a better experience across all devices.

Your website is the hub of your dealership’s expanded web presence. Your entire digital world — social media, reviews and ratings, video and email marketing, eNewsletters, SEM/PPC advertising, and more — leads consumers to your website. It’s the first impression these consumers have of your dealership. We’ll help you make it count!

Don’t wait to learn more about Dominion’s Responsive Websites. They are Google-friendly and will give your customers a better experience and your dealership better results. Simply fill out the form to get more information.

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