Dealership Responsive Websites

Your dealership website is your showroom.

Science-driven Design

The key to stronger engagement & lead generation.

Your dealership’s website is your virtual showroom and the first experience the customer will have with your brand. Our award-winning responsive design platform will help you make each customer experience a good one.

Responsive design ensures that users have a good viewing experience no matter what type of device they are using to visit your dealership’s website. Our award-winning websites allow your dealership to offer an ideal, mobile-friendly experience for online consumers.

Your online brand remains consistent in message and appearance through all screen sizes with our car dealer websites. With the percentage of mobile searches being conducted for vehicles increasing, you must be where your customers are.


Show shoppers their true monthly payments.

Dominion My Payment is the only product in the industry that allows shoppers to search inventory based on actual monthly payments, not estimates.

“In July alone we received over 220 leads from My Payment.”

Benji Auto Sales | Miami, FL

To instantly show customers the inventory they can afford My Payment looks at:

  • Real-time “soft credit pulls” that provide a customer’s full credit bureau without asking for SSN or DOB
  • Tiered bank/OEM finance/lease programs including: full rebates/incentives, compatibility, stackability, and customized dealer rate participation
  • Automated trade-in equity calculation: customers can search and filter in real-time by changing financing parameters and vehicle preferences

“We saw 48 new leads in the first month with My Payment. Since then, it’s brought us as many as 204 leads in a 30 day period.”

Middletown Ford | Middletown, OH

Customized SEO Strategies

Drive visits to your virtual showroom.

Your search marketing strategy is similar to the signage you place on your physical dealership. You want people driving down the street to see your dealership and your vehicles. Online search marketing encourages shoppers to visit your dealership website, not your competitors’, to view your vehicles and service specials.

Dominion Digital’s customized search strategies position you to be found by more consumers, get more VDP views, and generate more leads. One size does not fit all. We will work with you, listen to your needs and optimize your search strategy to meet your goals.

“We have seen a 30% increase in sessions, a 109% increase in time on site, and a 33% VDP view increase.”

Tyrone Square Mazda | St. Petersburg, FL

SEO Stats