By: Marci Trares

At Mercedes-Benz of Hagerstown, it’s all about customer service. The dealership has proudly served its community for more than 60 years and focuses their efforts on providing a unique car-buying experience that continues to get better with time.

“Over the last 30 days, the dealership generated 17 reviews with an average 4.9 star rating.” 

The Dominion Dealer Solutions team is pleased to partner with one of the best in the business. Dominion has handled the dealership’s reputation management since 2012. Their dedicated Dominion specialist consults regularly with the dealer on negative reviews and advises them on the best way to respond. Over the last 30 days, the dealership generated 17 reviews with an average 4.9 star rating.

“…they sold 14 vehicles from social advertising leads in the last 30 days!”

In 2017, the dealer added Predictive and Retargeting social advertising into their product set. Predictive Social Advertising allows the dealer to target shoppers who are most likely to buy. In just 30 days and with a budget of $300, the ads generated a 3.51% click-through rate with only $0.39 cost per click! This strategy brings high-quality, engaged shoppers to the site. They also dedicate $150 of their advertising budget toward retargeting social media ads to re-engage shoppers who have not yet submitted a lead. In the case of Mercedes-Benz of Hagerstown, they sold 14 vehicles from social advertising leads in the last 30 days!

Mercedes-Benz of Hagerstown takes great pride in providing exceptional service with every shopper experience, and the Dominion  Dealer Solutions team looks forward to a continued prosperous relationship.

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