By Austin Norris, Marketing Content Specialist,
The internet is often the first stop car buyers make when deciding where to purchase and what to buy. Does your dealership’s online presence provide everything shoppers are looking for? 4X as many consumers prefer to watch a video about a product than to read about it, according to Animoto. Engaging videos are a must have and lead to more action from site visitors, which increases their time on the site. In fact, videos are expected — 84% of shoppers expect to see a vehicle video sometime during the buying process.
Wallace Nissan added videos to their site with a LiveLot loaded video package and saw fantastic results. The dealership increased used car sales by 30% and saw a 10% increase in total vehicle sales.
See Wallace Nissan’s results with LiveLot! – View the Infographic
Using LiveLot ™ from Dominion Dealer Specialties dealers are able to turn their inventory 7 days faster and have seen 350% increases in website leads. LiveLot gives you feature-rich videos and allows customers to experience your inventory like never before. Each video is customized with data, photos, and voice-overs to increase the informational and emotional value to potential buyers.
To get results like Wallace Nissan, call 877.421.1040 today or click here.