By: Peyton Hoffman, Director of Public Relations and Event Management
Here are the top 5 blogs for May:
Dominion Dealer Solutions would like to congratulate the 2016 Top 50 Toyota dealers from Auto Remarketing magazine. Your dedicated efforts deserve to be recognized. Kendall Toyota, Rudy Luther Toyota, and Sun Toyota are a few dealers who have made the list. This blog includes the complete list of dealerships recognized for their outstanding performance last year. Congratulations! We wish each one of these dealerships continued success in 2016.
Dominion’s most successful dealers — that is, those enjoying the most compelling results in their digital marketing — lean on Dominion’s marketing services team. We sat down with Amy Peck, director of marketing services, to get her perspective on today’s trends in automotive digital marketing.
A great Customer Relationship Management (CRM) tool isn’t worth much if you can’t get your employees to use it. Recent industry benchmarks indicate that average dealership CRM utilization is less than 30%. Is your CRM system, the spinal cord of your customer data and sales pipeline, sitting largely untouched by the majority of your team?
Conquest business directly from your dealership’s service drive with Dominion DealActivator’s Soft Credit Pulls. Start pre-screening service customers’ credit in real-time. It’s quick, easy and doesn’t affect the customer’s credit score. With Soft Credit Pulls, automotive dealers know which customers are in equity positions while still on the lot. This is possible regardless of whether or not a customer has previously purchased from your specific dealership.
Dominion Dealer Solutions, automotive industry leader in responsive websites, reputation management,equity mining, and inventory management, was recently recognized with two Automotive Website Awards during NADA 2016 in Las Vegas, NV. Dominion received awards for both its Prime Response and Inventory Merchandising solutions. The AWAs annually acknowledge the best websites, CRMs, and advertising products within the automotive industry.READ MORE >